AdLumoEx — Content & Listing Guidelines
Last updated: October 25, 2025
1. Acceptable Listings
✅ Allowed and encouraged:
- • Advertising spaces you control (e.g., windows, walls, counters, digital screens, vending machines).
- • Locations with proper permissions from property owners or managers.
- • Clear, recent photos showing the real space available.
- • Accurate pricing, availability, and honest foot traffic estimates.
- • Family-friendly, community-oriented, and small-business-appropriate spaces.
2. Prohibited Listings & Content
❌ Not allowed:
- • Property you don’t own or lack written consent to use.
- • Public or government buildings without valid permits.
- • Photos showing people, license plates, or private interiors without consent.
- • Ads containing or promoting hate speech, discrimination, or harassment.
- • Ads containing or promoting pornography, adult content, or violence.
- • Ads containing or promoting political campaigning or false health/financial claims.
- • Ads containing unsafe, misleading, or deceptive materials.
- • Misrepresentation of ad space or use of fake/outdated photos.
- • Keyword-stuffed or duplicate listings.
- • Attempts to manipulate auctions, bids, or escrow.
- • Uploading reused or altered proof photos to mislead advertisers.
3. Advertiser Creative Rules
All ad materials must comply with laws and advertising standards.
Ads must be legible, appropriately sized, and suitable for public display.
No unsafe QR codes, malware, or scannable personal data.
You may only use copyrighted or trademarked materials with proper permission.
Ads must not misrepresent brands, make false claims, or create confusion.
Technical & Record-Keeping
- • Operators should retain campaign details (creative files, approval messages, size specs) to demonstrate compliance if disputes arise.
- • Ads must match the approved creative and display as intended throughout the booking.
4. Proof Expectations
For Operators
- • Upload date-stamped, unedited proof photos clearly showing the ad in place.
- • Include enough surrounding context (e.g., wall, window, or storefront) for verification.
- • Proof images are stored on platform-managed storage and may be viewed by: • The advertiser for verification • AdLumoEx staff for dispute resolution and compliance
- • Proofs are retained for auditing and may be used in dispute records or platform reviews.
- • Ads must remain installed for the full contracted term unless otherwise agreed.
For Advertisers
- • Review proof photos within seven (7) days.
- • File disputes only for legitimate issues (e.g., missing, damaged, or incorrect creatives).
- • Note: Map pins are approximate and not exact placement indicators.
5. Auctions & Fair Conduct
- • Operators must honor stated auction rules, reserves, and winning bids.
- • Advertisers must place honest bids and complete payment if they win.
- • Collusion, self-bidding, or bid manipulation is prohibited.
- • AdLumoEx may cancel or void auctions that appear suspicious, incomplete, or misleading.
6. Anti-Fraud & Misuse
Strictly prohibited:
- • Fake or self-dealing bookings.
- • Using bots or scripts to boost listings or bids.
- • Bypassing Stripe checkout or escrow.
- • Creating multiple accounts to avoid moderation.
- • Violations may lead to listing removal, withheld payouts, or permanent account bans.
7. Enforcement & Consequences
- • Send a warning or correction request.
- • Temporarily hide or disable listings.
- • Freeze escrow or payouts.
- • Permanently remove accounts or listings.
- • Report serious violations to authorities.
- • All enforcement activity is logged for audit purposes.
8. Reporting Issues
You can report policy violations or inappropriate listings through:
• Email: support@adlumoex.com
• Support button in the site footer
Reports are reviewed promptly. AdLumoEx retains discretion over moderation outcomes.
9. Relationship to Terms
By using AdLumoEx, you agree to follow these Content & Listing Guidelines and the Terms of Service, which describe our dispute process, data handling, and arbitration policy.
